(a name denoting “travel alliance”)
is committed to enhancing the identity and
presence of the travel industry on the Internet
by delivering products and services in three
strategic areas: the .travel
top level domain (TLD); the travel industry
global products and services directory (www.directory.travel);
and new value-added products and services
designed to support the travel industries
use of the .travel TLD
and the Internet in the future.
TOP LEVEL DOMAIN
On May 5, 2005, Tralliance signed the contract
with ICANN to operate the .travel
TLD, which is exclusively reserved for the
The .travel Registry’s
operating procedures and policies for the
.travel TLD will differentiate
it from all other TLDs on the Internet,
and offer unique value to the travel industry
and its consumers. .travel
will be restricted to applicants whose eligibility
has been authenticated by independent third
parties, including industry associations.
Eligibility will be checked for every applicant,
based on data provided by them and this
data will be subject to annual updates.
In addition, The
Travel Partnership Corporation has defined
restrictions on domain name selection that
limit registrants to names that they use
or have rights to. These two policies will
produce a TLD that offers an unprecedented
level of reinforcement of industry identity
and brands, as well as tested eligibility.
The .travel TLD will be
the online community of the travel and tourism
industry, and Tralliance plans to expand
and strengthen that community through on-going
recruitment of members for The Travel Partnership
Corporation and through broad-based programs
of involvement of the community in sponsored
TLD policy and development.
Tralliance will offer every registrant a
listing in the .travel
as part of the standard services included
with a .travel domain name.
Among its many benefits, the most valuable
will be to match buyers and sellers of travel
products and services. The directory will
be a global online source of travel data
organized according to a unique vocabulary
developed for the travel industry by Tralliance
and supported by a world-leader in cataloguing
and search. The .travel
Directory will allow a user to search from
over 1800 relevant facets of travel including:
Destinations, Accommodation, Activities,
Transportation and Travel Services.
This directory will be a
first for the domain name world, differentiating
.travel from all other
top level domains.
“Authentication” and “the
will be the first two value-added services
from the .travel Registry,
demonstrating Tralliance’s technology
The aim of a sponsored TLD is enhancement
of a defined community on the Internet.
Tralliance plans to deliver an array of
new products and services, building on its
unique industry authentication and industry
directory services, to support brand and
identity growth, e-commerce, and domain
name value and flexibility.